Mahatma Gandhi articulated need to shift from pyramidical social structures to a horizontal model - like oceanic circles, to empower individuals and communities to be in control and make decisions. It is a beautiful, visual metaphor that fits the spirit of human-centered design, empathy and co-creation.
Oceanic Circles is a collective for social design and innovation, aims to bring in change through participatory creative collaborations; with insight driven product, service design solutions that are systemic, sustainable and easy. We believe in simplicity and elegance of solutions that are not just functional but also offer dignity, pride of ownership and easy adoption by the users.
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We at OceanicCircles believe all the complex problems are fundamentally human problems that impact people and the planet. We are led by research insights, empathy and collaboration. We are inspired to solve complex systemic challenges and drive impact, We believe in objective co-creation and measurable impact assessment.
Oceanic Circles has a strong bias for action research for data and contextual insights to develop better understanding of problems. We don't treat research as an end but as a means to drive innovation. Coupled with deep ethnography we also conduct trends analysis to gain better understanding of horizons to make informed decisions.
We take interdisciplinary approach to managing stakeholders and building a collaboration for co-creation and visioning. We apply creative tools and methods that enable breaking down of complex problems and encouraged people to think out of the box and create meaningful roadmaps.
As 2030 deadline approached Oceanic Circles is committed to create programs that contribute to the vision and goals defined by UN SDG 2030
This global agenda offers a platform for all players to align efforts and collaborate meaningfully.
"I used to think the top environmental problems were biodiversity loss, ecosystem collapse and climate change. I thought that with 30 years of good science we could address those problems. But I was wrong. The top environmental problems are selfishness, greed and apathy; and to deal with those we need a spiritual and cultural transformation and we scientists don’t know how to do that.”
Gus Speth, Environmental Lawyer and Policy Advocate | Founder WRI